Facebook & Instagram Ads

How Much Revenue Are Your Meta Ads Losing Every Month?

Our clients average 4.8x ROAS — that's 4.8x return for every dollar spent. Wrong targeting, weak creatives and missing conversion tracking are draining your budget. We close these leaks and turn your ads into measurable sales.

Free strategy consultation — no obligation, cancel anytime

Limited availability — I accept a maximum of 5 new clients per month

4.8xaverage ROAS — across 50+ clients

10+ Years

Digital Marketing Experience

4.8x

Average ROAS

50+ Clients

Framework-Driven Approach

50M+ TL

Managed Ad Spend

Sound Familiar?

If you're facing these problems, you're not alone. We have tested solutions for each one.

Budget burning, zero results

Ad spend keeps climbing but it never converts into sales, leads or appointments. Where the money goes is a mystery. Every wasted month is an opportunity your competitor is using to pull ahead.

Data-driven campaign structure

You know exactly where every penny goes. Campaigns are structured by objective, and wasteful spending is minimized.

Agency disappointment

You tried an agency or freelancer: great reports the first month, excuses the second, silence the third.

Single point of contact, transparent process

No agency handoffs — you work with one person from start to finish. At every step, you know what's being done and why. Reports are open, communication is direct.

Measurement chaos

You can't tell which ad actually drove a sale and which one wasted money. Platform reports contradict each other.

Proper measurement infrastructure (CAPI)

You'll know with certainty which ad is actually driving sales. Server-side data transmission (CAPI) makes platform reports consistent. CAPI integration reduces lead costs by an average of 19% and improves lead quality by 44%.

Performance crashes

Ads perform well for a few days, then drop suddenly. Understanding why — and fixing it — feels impossible. And every downturn means customers you'll never win back.

Systematic creative refresh

Creatives are refreshed before performance drops. The testing system continuously finds what works best.

Reaching the wrong audience

People see the ads but don't buy. Irrelevant clicks drain your budget while real customers never see your ad.

Smart targeting strategy

With Conversion Leads optimization, we ensure the platform reaches the highest-quality prospects. Responding within the first minute increases conversion rates by 391% (Harvard Business Review research).

The growth paradox

Increasing your budget makes results worse, not better. Scaling always hits a wall.

Controlled scaling

You maintain performance while increasing budget. Safe growth through the 20% rule and learning phase management.

Every month you spend on unoptimized campaigns is money flowing straight into your competitor's pocket. Until this cycle breaks, the gap keeps widening.

Who Is This Service For?

E-commerce Brands

Brands looking to grow online sales, increase ROAS and reduce customer acquisition costs.

Service Businesses & B2B

Companies looking to improve lead quality, attract demo requests and fill their sales pipeline.

Local Businesses

Clinics, restaurants and salons looking to increase appointments, calls or store visits.

Digital Products & SaaS

Software companies targeting user acquisition, trial starts or subscription sales.

Growth-Focused Brands

Businesses that want to scale their ad budget while maintaining performance.

Unhappy With Current Agency

Businesses not getting results from their current agency or freelancer who want transparent, data-driven work.

What Do I Do?

Campaign Management

Right structure, right targeting

  • Setting up the right campaign budget structure for your business
  • Better results with Advantage+ and automatic optimization
  • Different ad strategies based on purchase stage
  • Automatically showing your products to interested audiences
  • Protecting and accelerating the algorithm's learning process

Creative Strategy

Ads that capture attention and convert

  • Finding the best-performing creative through systematic testing
  • Optimizing the first 3 seconds in video ads
  • Building trust with real user-generated content
  • Automatically optimizing ad variations
  • Refreshing creatives before performance drops

Measurement & Optimization

Making decisions with real data

  • Accurate measurement with server-side data transmission
  • Proving what works with scientific A/B testing
  • Platform-independent real performance measurement
  • Accurate budget calculation and allocation
  • Regular performance reporting with transparent access

The Right Choice Who Should Do It?

Monthly Management Fee

Yourself

Time + cost of mistakes

Freelancer

Variable (unpredictable)

Professional (Us)

Fixed & transparent
Ad Experience

Yourself

Learning on your own

Freelancer

Variable (person-dependent)

Professional (Us)

10+ years, 50M+ TL in managed spend
Conversion Tracking (CAPI)

Yourself

Requires technical knowledge

Freelancer

Usually not set up

Professional (Us)

Standard — set up for every client
Creative Testing System

Yourself

Trial and error

Freelancer

Limited capacity

Professional (Us)

Systematic A/B testing cycle
Reporting

Yourself

Platform data (raw)

Freelancer

Variable quality

Professional (Us)

Weekly transparent performance report
Account Ownership

Yourself

Yours

Freelancer

Sometimes stays with the agency

Professional (Us)

Always stays with you
Results Guarantee

Yourself

None

Freelancer

Usually none

Professional (Us)

Free to leave if no meaningful improvement in 3 months

Management fee is separate from ad spend. No setup fee for existing accounts.

Get your personalized strategy recommendation — free

Transparent pricing — I work on a fixed monthly fee

Client Stories

We switched through 3 agencies and the story was always the same: great reports the first month, excuses the second, silence the third. We'd lost faith in agencies entirely. Abdullah was different — in the first meeting he showed us exactly why we were failing, with numbers. There's data behind every decision. Our budget stayed the same but our sales tripled.

Mehmet K.

Mehmet K. · E-commerce Brand

Cosmetics / E-commerce

ROAS

1.2x4.8x

Meta AdsCreative TestingRetargeting

We'd been pouring budget into Google for years to attract international patients, but had never tried Meta. Abdullah used country-based targeting and a multilingual creative structure to double our European patient intake in the first 3 months. Now half our ad budget is on Meta, and that's where our highest conversion rate comes from.

Alp T.

Alp T. · Private Hospital

Health Tourism

Patient Inquiries

30/ay120/ay

Meta AdsMultilingual CreativeLead Forms

We were hitting the boost button because it was there — we got likes, but no appointments. Turns out there's a world of difference between running ads and running the right ads. We were honestly shocked when the phones started ringing in the first week. Now we have a steady stream of clients every month.

Selin Y.

Selin Y. · Beauty Center

Health & Beauty / Local

Appointment Cost

₺320₺85

Meta AdsLocal TargetingAppointment Flow

Our average product price is above 50,000 TL. We assumed digital ads couldn't find customers at this price point. We were wrong. With the right audience targeting and retargeting strategy, we opened an online sales channel and increased showroom traffic. The most surprising part: our average order value didn't drop — it went up.

Hasan Ö.

Hasan Ö. · Furniture & Decor

Premium Furniture / Upper-Mid Segment

ROAS

0.8x3.6x

Meta AdsGoogle AdsCatalog Ads

Everyone said Meta doesn't work for B2B, and we believed them — we grew through referrals alone for years. But we hit a ceiling. Abdullah built the lead form structure and targeting entirely around a B2B logic. We got 45 demo requests in the first month — our sales team couldn't keep up.

Cem D.

Cem D. · B2B Software Company

Technology / B2B

Demo Requests

5/ay45/ay

Meta AdsLinkedIn AdsLead Forms

No Guesswork, I Use a Framework

With Turkey's 58.5 million Instagram users and low CPM advantage, the right framework delivers results in every sector. I work with a 6-cluster testing methodology, CAPI integration and systematic scaling.

01

Situation Analysis

I analyze your current situation, industry and goals.

02

Test & Discovery

I test different ad approaches to find what performs best.

03

Scaling

I scale winning strategies in a controlled, deliberate way.

04

Protection & Sustaining

I continuously monitor performance and take preventive action before it drops.

Proven Results

Average performance metrics from real clients

4.8x

Average ROAS

4.8x return for every dollar of ad spend

-%65

CPA Reduction

Average reduction in customer acquisition cost

+%340

Lead Increase

More potential customers with the same budget

3 Months

Average Time to Results

Time to first meaningful results

Metrics represent averages across client results in different industries and budgets. The first 2-4 weeks are a testing and optimization period — results typically become clear from month 2 onwards.

Free Strategy Consultation What You'll Get

Fill out the form and secure a free consultation with a personalized strategy recommendation. At the end of the session, I'll present at least 3 concrete improvement opportunities for your campaigns — if I can't find any, I'll acknowledge I've wasted your time.

Situation assessment and strategy recommendation tailored to your business
Campaign structure and budget recommendation for your industry
CAPI & measurement infrastructure assessment
Competitor analysis and ad opportunity identification
Identification of concrete improvement opportunities
No obligation — if it's not for you, just say thanks and walk away

What Can You Achieve In Your Sector?

Restaurant & Café

₺100-200per lead

E-commerce

4-8xreturn on ad spend

Health & Beauty

₺400-800per appointment

Real Estate

₺250-650per lead

Education & Courses

₺300-600per enrollment

B2B & SaaS

₺650-1.500per demo request

Target benchmarks — may vary based on industry, budget and competition

Why Me?

Abdullah Çalış

Abdullah Çalış

Meta & Google Ads Consultant · 10+ Years

I've been managing digital ads for over 10 years. Across hundreds of campaigns, I've seen it clearly: when the right data, the right strategy and continuous optimization come together, results follow. I work as the single point of contact for every client — so no detail ever slips through the cracks.

Framework-Driven

Tested systems and data-driven decisions. No guesswork — predictable results.

10+ Years Experience

Proven frameworks and battle-tested strategies built from years of real-world experience.

Single Point of Contact

No agency handoffs. You work with one person from start to finish — direct, clear communication.

Transparent Reporting

Real metrics, transparent access. You see clearly what's working and what's not.

Frequently Asked Questions

What's the minimum ad budget I need?
It depends on your industry, goals and competitive landscape. In our consultation, we'll analyze your current situation and determine the right budget together. The management fee is separate from your ad spend.
When will I see results?
The first 2-4 weeks are a testing and optimization period. Significant results typically appear from month 2 onwards. It requires patience, but every step is measurable — from day one, you'll know exactly which phase you're in.
How are you different from agencies or freelancers?
Single point of contact: you work with me from start to finish, no agency handoffs. Framework-driven: I use systems tested over 10+ years of experience, not guesswork. Reporting is fully transparent — you see clearly what's working and what isn't.
Is there a contract period?
I work on a minimum 3-month contract. Since the early months are a testing and optimization period, this time is necessary to see meaningful results. Annual contracts receive a 15% discount.
How does reporting work?
You receive weekly or monthly detailed reports. Reports include ROAS, CPA, CPL, CTR and other key metrics. We measure real performance independently of platform data. Transparent access is provided whenever you need it.
How should I determine my ad budget?
It depends on your industry, goals and competitive landscape. We determine it together in our consultation. The key is to start with the right budget and scale up in a controlled way based on results.
What do I need to get started?
Fill out our proposal form, and we'll prepare a personalized strategy recommendation and schedule a consultation. If you like what you hear, we'll get started — no obligation.
How does pricing work?
Starter packages begin at 13,000 TL per month. We'll define the scope together based on your needs and I'll give you a clear, fixed price — no surprise extra costs. We'll discuss the options that fit your budget during the free consultation.

Let's start growing your business.

Let's evaluate your current situation with a free growth analysis and create a personalized strategy plan.